logo / visual identity / campaign
University of West Bohemia Celebrates 30 Years.
To celebrate, I designed a playful new logo that reimagines the iconic blue triangle from the original. We created an advertising campaign to promote the university centred around the concept of “What are these 30 years about?” Using the white triangle shape from the logo, I overlaid some hand-drawn doodles to capture the fun experiences of students at the university. This project was selected as a winner during the internal competition.
30th anniversary of the University of West Bohemia in the city.
↑ Campaign in collaboration with Busek+Dienstbier studio.
↑ Merchandise offline
↑ Video © ZCU
30 years Logo for University of West Bohemia Design Contest winner